Jeddah: Sneaker Con Jeddah 2026, the world's largest exhibition bringing together sneakers and rare collectibles in one place, kicked off today at the Jeddah Corniche Circuit for three days, marking its first appearance as part of Jeddah Season, amid strong public turnout and an interactive atmosphere reflecting the event's blend of creativity, commerce, and sneaker fashion.
According to Saudi Press Agency, the first day saw notable attendance at the exhibition, which features thousands of rare items, alongside dedicated areas for buying, selling, and trading sneakers, attracting visitors and collectors who engaged with live showcases and accompanying interactive activities.
Sneaker Con Jeddah 2026 offers two main features: the 'Vendor Market,' hosting 60 international brands and 40 local brands, and the 'Authentication Booth,' located at the heart of the sneaker market, where a team of experts evaluates items offered for sale and trade to verify authenticity and compliance with international standards.
The accompanying activities include an 'Art Zone' allowing visitors to customize sneakers and sportswear with international artists, the Crep Protect competition-where visitors answer influencers' questions to win prizes-and the FOR 40 40 game featuring a variety of rewards, including sneakers, merchandise, accessories, and artworks. The event also includes dedicated food and beverage areas and interactive photo spaces, offering a comprehensive experience suitable for all ages.
Hosting Sneaker Con Jeddah 2026 as part of Jeddah Season reflects efforts to attract specialized global experiences and deliver entertainment, cultural, and sports content aligned with visitor expectations, contributing to the diversification of tourism, entertainment, and sports offerings in the city.
Jeddah Season continues to present a wide range of entertainment, cultural, and sports events and experiences that highlight Jeddah's stature and attract visitors from within the Kingdom and abroad, as part of a vision to strengthen the city's position as a comprehensive tourism and entertainment destination.