Saudi Esports Federation, The Chefz Sign MoU to Boost Sponsorship and Marketing

Riyadh: The Saudi Esports Federation and The Chefz company have signed a memorandum of understanding (MoU) to enhance cooperation in sponsorship and marketing across events and initiatives affiliated with the federation, supporting the growth of the esports sector in the Kingdom.

According to Saudi Press Agency, the agreement will support the esports ecosystem and enhance experiences for players and fans, with the possibility of the company participating in future federation events.

The MoU builds on successful cooperation between the two sides during the Saudi Esports Federation Awards 2025, which celebrated the sector's most prominent achievements and brought together players, clubs, content creators, and stakeholders in the Kingdom's esports ecosystem.