Riyadh: The National Transport Safety Center (NTSC), in partnership with the Roads General Authority (RGA), has launched an awareness campaign aimed at promoting cautious driving during the summer vacation season, a period marked by increased travel across the regions of the Kingdom of Saudi Arabia.
According to Saudi Press Agency, the campaign seeks to raise awareness among drivers about the importance of adhering to safety instructions, particularly checking tires before traveling, complying with speed limits, and paying attention to traffic signs. These measures are intended to reduce traffic accidents and enhance road safety.
Awareness messages are being disseminated via digital platforms and road screens located on highways to deliver direct safety guidance to drivers.
The initiative falls within the framework of NTSC's and RGA's efforts to support the objectives of the National Transport and Logistics Strategy and advance the goals of Saudi Vision 2030 related to improving safety standards and reducing road accident rates.