Jeddah: The Small and Medium Enterprises General Authority (Monsha'at) on Sunday launched a series of advisory and mentoring programs aimed at developing entrepreneurs' skills at its SMEs Support Centers in Jeddah, with the programs running until December 11.
According to Saudi Press Agency, the programs cover operational processes, lending and finance, planning and strategy, technology, feasibility studies, human resources, sales and marketing, accounting and finance, and legal consulting. Meanwhile, the mentoring tracks focus on wholesale and retail; education, training, and consultancy; information technology; marketing and media services; and manufacturing.
The programs are part of Monsha'at's initiatives to strengthen the Kingdom's entrepreneurship ecosystem and build a sustainable business environment based on innovation and integration between public and private sector entities. These efforts align with Saudi Vision 2030, which aims to empower entrepreneurs and increase SMEs' contribution to the national economy.