Alula: Ramadan programs in AlUla enrich visitors' experiences through a variety of activities that showcase the governorate's tourism and cultural assets. Among the highlights is the "Hilal AlUla" experience, which features a range of Ramadan activities, including a cultural market, live performances set against the atmosphere of Ashar Valley, and heritage tours in the Old Town that recount AlUla's stories and Ramadan traditions.
According to Saudi Press Agency, the experience allows Saudi chefs at Maraya Hall to prepare a wide variety of Saudi dishes, alongside specialties for which AlUla is known. This reflects the richness and diversity of the local cuisine, particularly as AlUla is distinguished by its many agricultural products that adorn Ramadan tables.
It also provides an interactive social space that brings together visitors and families of various nationalities in a Ramadan atmosphere, enhancing the visitor experience during the holy month and boosting tourism activity in the governorate.
Throughout Ramadan, AlUla offers an integrated experience catering to visitor preferences, including stargazing with specialized guides, cultural events, night markets, and traditional dining in a Ramadan setting. Together, these elements embody the depth of the governorate's cultural heritage and local identity.
These programs are part of ongoing efforts to enhance the tourism experience in AlUla during the holy month of Ramadan and to offer diverse options that meet visitors' expectations, support tourism movement, and highlight the governorate's natural and cultural assets.